Nordic Cool

Selected Femme

New season collection from Selected Femme

With a chic, feminine aesthetic, Selected brings forth timeless cool. Clean tailoring sits alongside slouchy knitwear, whilst luxurious jersey basics are bolstered with premium leather pieces, including their timeless leather jackets.Spring 2012 is inspired by a new edgy look.The keyword for the collection is asphalt jungle, a mix of the feminine girl with an edge and a raw sophisticated look. The season embraces relaxed formality, colourful prints,color blocking, fabric blocking and colorful stripes.Fabrics used include a mix of lightweight silk, fluide tencel, light suede,drapy cupro, heavy viscose and cotton/linen summer knits.It’s all about feminine tops styled with tailored high waisted shorts or soft tailored loose pants and cool lightweight dresses with subtle detailing. Available in all stores.

Italian Attitude!

MSGM

Italy's Best Kept Secret...

Founded by Italian designer Massimo Giorgetti, hot, emerging label MSGM has been applauded by Vogue Italia for its modern silhouettes and high-quality fabrication. Inspired by contemporary art and music movements, expect a unique twist on traditional Italian styles, with bold geometric print shirts, colorful tweed tailoring and color-pop pants, sitting alongside statement dresses and separates shot through with bold neon highlights. The new collection is available in BT2 Grafton Street and Dundrum.
 

Victoria Beckham Denim

Victoria Beckham Denim

The Beckham Effect...

Shortly after Victoria Beckham launched her hugely successful womenswear collection, her denim collection followed in 2009. Super soft power skinny's are the trademark of her collection and this season they come in an array of primary colours and pretty pastels, two major trends this season. Victoria has also expanded the collection to include silk seperates which complement the denim perfectly. Worn by Victoria herself the collection has been hugely popular since its arrival instore and has been spotted on many A-List celebrities! Available in Grafton Street and Dundrum.